Turn on your Mac and take a look at the OS screen. Now, turn on your
iPad and look at its screen. Notice many differences? If your computer
and iPad are fairly new, you probably don’t. Apple’s Mac OS is gradually
morphing to resemble its mobile operating system.
Why is this? More people use Apple’s mobile devices and are
comfortable with that OS, so it’s a natural progression for the company
to have its computers use the same system. The mobile system has to be
simple, because people need to access functions with fewer steps using
nothing but their thumbs. This streamlined, more intuitive operating
system makes sense on the computer as well as on a mobile device. As a
result, Apple is unifying all of its products under one very similar
operating system.
Mobile Is the New Laptop
Do you remember when laptops first hit the scene? The ability to take
your computer with you wherever you went was so novel, it didn’t matter
that these early computers were heavy, clunky beasts. You had to have
one.
Now, you can have the power of a computer in the palm of your hand.
As more and more sites turn mobile-friendly, going completely mobile is
actually quite doable. In fact, in 2010, up to 25 percent of Americans
were mobile-only users, which meant they rarely, if ever, touched a computer to access the Internet.
Many more use the Internet regularly on their phone or other mobile
device. This is a huge market and a source of tremendous revenue for
those who can develop mobile-friendly apps and websites. That is why
Apple, for one, is focusing on making all of its products, including its
OS, mobile-friendly.
Facebook Getting in on the Game Too
Facebook is another company that is paying attention to this mobile
trend, and for good reason. Facebook lost quite a bit of money after
going public, watching its share prices drop by half. Part of the reason
for the loss of revenue is the number of people who are going mobile,
and the lack of revenue provided to the site by these users.
Facebook’s most recent version of its mobile app makes it faster and
easier for mobile users to access the social networking site. The social
media giant is also making changes to its various social gaming
platforms to make them as mobile-friendly as possible. The goal is to
make the site and its features more mobile-friendly while introducing
revenue generators such as subscription-based games or sponsored search
results.
The Future of the Mobile Web
The mobile Web has streamlined much of the Internet and has made
Internet-based advertising opportunities more difficult. That tiny
screen simply doesn’t have room for much advertising. Also, Smartphone
owners don’t like obtrusive ads and will quickly click away from sites
that have them. Finally, people are spending more time on apps than
simply browsing the Web. The future of mobile revenue will have to be built into apps.
As a result, app developers are looking for ways to make their products profitable, without
sacrificing what people love about the mobile Web. The result is
features like sponsored search results, in-app upgrade options and
click-to-call ads.
As Apple and Facebook continue to work on making the World Wide Web
as mobile-friendly as possible, other sites also are catching on. These
mobile advertising platforms are still in their infancy but, like all
babies, they will develop with time. The developers who get in on the
ground floor are poising themselves for success.
Joseph Baker Post from: SiteProNews:
Showing posts with label Mobile Website. Show all posts
Showing posts with label Mobile Website. Show all posts
The 20 Best Blogs About Mobile Learning
Not even one decade ago, educators considered cell
phones and laptops a most egregious classroom distraction. These days,
though, many tech-savvy teachers actively try to incorporate them into
engaging lessons rather than snatching them away. While tablets,
smartphones, and other mobile computing devices have yet to enjoy
universal implementation, many in the business adore exploring emerging
technologies to unlock their full potential as learning tools. Such as
these folks, listed in no particular order!
- MOBL21:
MOBL21 reaches out to students, teachers, and institutions with its
platform allowing users to whip up small lessons for learning on the go.
Downloadable flashcards, quizzes, and other helpers are accessible
through iDevices, laptops and desktops, Androids, and Blackberries.
- The Mobile Learning Edge:
A companion piece to Gary Woodill’s book The Mobile Learning Edge,
this blog proffers advice about effectively utilizing and drawing up
m-learning strategies. Stop by for reports on the latest research as
well as information about the author’s consulting and speaking fees.
- Mobile Industry Review:
While not exclusively about m-learning, any educators hoping to
incorporate its tenets into the classroom still might find plenty to
love and appreciate here. After all, staying on top of the latest
technology can only help enhance and refine the overall experience.
- Tribal Labs:
The team at Tribal Labs embraces technology’s potential outside the
education industry, but still devotes a considerable amount of its
resources on teaching. It’s well worth a follow, and offers up a nice,
broad look at the role computing plays in helping humanity keep its
concepts moving forward.
- Ignatia Webs:
Explore intersections between social media and mobile learning at
Ignatia Webs, one of the Internet’s more active, detailed dissections on
the subject. Inge de Waard’s expert advice and opinions on getting the
most out of the available technologies when teaching and keeping
everything organized.
- Float Mobile Learning:
Float provides consulting and information to developers, teachers,
and schools hoping to soak up more about what mobile technology provides
the education industry. Their blog not only sheds a right fair amount
of light on the m-learning movement, but discusses the super neat apps
and developments they’ve made via partnerships.
- The M-Learning Revolution Blog:
RJ Jacquez offers up a podcast and blog absolutely brimming with
mobile learning and education technology content. As a former Adobe and
Macromedia “evangelist,” he now turns his attentions towards consulting
fellow gadget geeks about what smartphones, tablets, and the like can do
for their students.
- Spectronics Blog:
Accessibility for a wide range of physical, mental, and emotional
abilities remains a concern for m-learning adherents, and the Apps and
Mobile Learning section of Spectronics’ massive blog addresses the issue
directly. Consider it necessary reading, because no learner deserves to
be left behind when it comes to infusing technology into daily lessons.
- mLearnopedia:
This blog aggregates the best stories about mobile learning news,
reviews, opinions, and developments from around the web. For the more
time-strapped educators out there, the formatting may prove something of
a godsend.
- From Toy to Tool: Cell Phones in Learning:
Exactly what it says on the tin; stop here for in-depth explorations
of how the education system has taken advantage of mobile technology
when teaching students. Advice about what apps to try abounds, as do
tutorials and lesson plans for the plugged-in classroom.
- MobileActive.org:
Rather than a traditional classroom, the bloggers over at
MobileActive.org focus on the role mobile technology plays in a
different sort of education altogether – social justice. Learn all about
how 21st century innovators teach the world about serious issues and
harness mobile technology to instigate positive change.
- Marc Prensky’s Weblog:
Futurist and gamification enthusiast Marc Prensky’s official corner
of the web explodes with insight regarding mobile learning and other
edtech initiatives. And with archives dating all the way back to 2003,
the sheer magnitude of changes and possibilities presented proves
absolutely riveting reading.
- DMLcentral:
The Digital Media and Research Learning Hub involves more than just
m-learning, but certainly doesn’t ignore its considerable impact on
education. The blog makes for an excellent, broad glimpse at how
technology has shaped, is shaping, and will shape learning and ought to
be bookmarked for tips regarding mobile devices.
- uLearning Blog:
Ultimately, Jonathan Nalder at the uLearning Blog hopes to see
universal implementation of mobile learning strategies over time, and
even wrote about his philosophies as part of his master’s thesis.
Consider his musings an excellent way to watch the history of
technology, education, and their intersections evolve.
- The Mobile Learner:
It’s all mobile learning, all the time, courtesy of the Toronto
Catholic District School Board’s vice president. Both students and
teachers receive equal coverage here, with detailed information
regarding research and recommended apps, devices, and strategies.
- Cooney Center Blog:
Sesame Workshop runs the Joan Ganz Cooney Center, whose educational
goals revolve around finding creative uses for new and digital media
that will get kids more engaged in the learning process. Although not
exclusively about mobile devices, its views on that plus gamification
still cook up nourishing food for thought regarding technology in the
classroom and beyond.
- Ubiquitous Thoughts:
Mobile learning and the importance of information and digital
literacy merge at this popular read about the seemingly limitless
educational possibilities portable computers possess. Be sure to check
out the publications list for detailed information about creative ways
mobile technology has entranced students of all ages.
- Learning in Hand:
No matter the mobile device, the Learning in Hand blog provides tips
and tricks for effectively utilizing them in an educational setting.
There’s even an entire section devoted to browsing and posting podcasts
by students and teachers alike!
- Upside Learning Blog:
The folks at Upside Learning don’t blog about mobile learning alone,
but it makes up the bulk of their content. Most of their education
focus comes from their experiences training outsourced employees, and
the advice applies to multiple learning arenas.
- eLearning Blog Don’t Waste Your Time:
M-learning, blogging, e-learning, and other edtech stylings converge
at David Hopkins’ blog, where their applications to higher education
receive a thorough inquiry. Make sure to check out the rest of the site,
with information about conferences and apps, as well!
5 Essentials for a Mobile-Friendly Website
“Come 2014, there will be at least one billion mobile payment users
around the world.” These are the findings of a study undertaken by IE
Market research. Given these stratospheric statistics, it is safe to say
that at least some of your current website users are visiting on their
mobile phones. Subject them to the torturous navigation of a desktop
version using their iPhones or Androids and you can be certain of one
thing – they will leave. And never come back.
The world of technology is rapidly evolving, so much so that what was relevant yesterday is often obsolete today. It therefore pays to be as informed (and flexible) as possible when developing your site. Here we’ll look at some absolute essentials that need to be implemented on-site to ensure that your mobile visitors don’t head out the door immediately after arriving.
5 Basics – Get These Right First
Create a Mobile Sub-Domain
The first step in becoming mobile friendly is providing a separate mobile-friendly website. It’s just not wise to try serve both desktop and mobile users on one site. Create a subdomain (generally something like m.yoursite.com) and install a detection and redirection script (there are many options to choose from) on your desktop version to ensure that mobile visitors are automatically sent (or at least given the option to go) to your mobile site.
Create a Smart Navigation
The second thing you should do is to create a smart navigation. What this means is generating a clean and unobtrusive navigation for your website by considering the practical implications for a mobile user:
Write Clear, Concise Content
Next on the agenda is content. Ensure that your writing is clear, concise and to the point. Now more than ever, you will want to seize the reader’s attention right away. Ensure you have persuasive headlines which enable readers to know what they are going to experience. Content should also be unique, original and informative. Get to the point and initiate a call to action as quickly as possible. As far as mobile copy is concerned, less is definitely more.
Scrap the JavaScript and Flash
The fourth essential is to avoid all JavaScript and Flash. All justifications aside concerning the significance (and aesthetic appeal) of Flash, it is typically a safe wager that not all cellular devices can support both of these technologies. The ideal practice would be to maintain plain HTML standards for your mobile website. Remember that you’d rather have a user see a slightly less “exciting” page than no page at all.
Mobile Preview
The last step is always to run your website through W3C Mobile to ensure compatibility across web browsers and devices. Be sure to dig as deep as possible and not just settle for a simple homepage check. The last thing you want is a poor conversion rate caused by a dysfunctional contact page script.
Wrapping Up
Whether we like it or not, the fact is that more and more users are accessing the web via mobile, and we as marketers need to adapt to this. The mobile space is incredibly dynamic and ever-evolving, and as such it really does pay to stay informed and up-to-date with mobile web development, or partner with someone who does.
The world of technology is rapidly evolving, so much so that what was relevant yesterday is often obsolete today. It therefore pays to be as informed (and flexible) as possible when developing your site. Here we’ll look at some absolute essentials that need to be implemented on-site to ensure that your mobile visitors don’t head out the door immediately after arriving.
5 Basics – Get These Right First
Create a Mobile Sub-Domain
The first step in becoming mobile friendly is providing a separate mobile-friendly website. It’s just not wise to try serve both desktop and mobile users on one site. Create a subdomain (generally something like m.yoursite.com) and install a detection and redirection script (there are many options to choose from) on your desktop version to ensure that mobile visitors are automatically sent (or at least given the option to go) to your mobile site.
Create a Smart Navigation
The second thing you should do is to create a smart navigation. What this means is generating a clean and unobtrusive navigation for your website by considering the practical implications for a mobile user:
- Are the key areas of the website easy to access using big buttons (or is it more likely that a mobile user is going to hit another button by mistake?)
- Are important pages prioritized and other de-prioritized? It’s unlikely that mobile users are that interested in your privacy policy or community initiative. Get them out of the way and make buying/inquiring easier for the mobile user.
Write Clear, Concise Content
Next on the agenda is content. Ensure that your writing is clear, concise and to the point. Now more than ever, you will want to seize the reader’s attention right away. Ensure you have persuasive headlines which enable readers to know what they are going to experience. Content should also be unique, original and informative. Get to the point and initiate a call to action as quickly as possible. As far as mobile copy is concerned, less is definitely more.
Scrap the JavaScript and Flash
The fourth essential is to avoid all JavaScript and Flash. All justifications aside concerning the significance (and aesthetic appeal) of Flash, it is typically a safe wager that not all cellular devices can support both of these technologies. The ideal practice would be to maintain plain HTML standards for your mobile website. Remember that you’d rather have a user see a slightly less “exciting” page than no page at all.
Mobile Preview
The last step is always to run your website through W3C Mobile to ensure compatibility across web browsers and devices. Be sure to dig as deep as possible and not just settle for a simple homepage check. The last thing you want is a poor conversion rate caused by a dysfunctional contact page script.
Wrapping Up
Whether we like it or not, the fact is that more and more users are accessing the web via mobile, and we as marketers need to adapt to this. The mobile space is incredibly dynamic and ever-evolving, and as such it really does pay to stay informed and up-to-date with mobile web development, or partner with someone who does.
4 Reasons to have a Mobile Website
The iPhone, iPad, Samsung Galaxy Tablet and Kindle Fire entered the
market a few years ago and triggered off a craze in all parts of the
world. Urban consumers gave up their older phones for these ‘smart’
phones. Each new version incorporates the latest technology and brings
new features. Studies have forecasted that 70% of Internet users will
spend more time on their mobile phones than their desktops and laptops.
By 2014, they will access the Internet using some sort of mobile device
because this allows them to stay connected wherever they may be.
Internet browsing is a totally different experience on a mobile device. If the same website designed for a desktop or laptop is used for mobiles, it doesn’t mean that the user experience will be the same. Here are the top 4 reasons that make a Mobile Website necessary for companies and businesses:
Reason #1 – Screen Size
Smart phones have a much smaller screen size than computers, to allow for portability. The typical resolution of 1280×1024 on a computer is brought down to 480×320 on a mobile device. This often means difficulty in navigating websites that are not compatible with mobile devices. Since traditional desktop websites have a width of 960 pixels, the text in its original format is not legible; zooming in and out, if at all permissible for a particular website, as well as scrolling up and down and back and forth sideways can be frustrating. Simply scaling down the web page content does not always work, because the user’s fingers remain the same size. How often have you pressed the wrong link and had to struggle to navigate back to the original page? A good mobile website will be thumb-friendly, which means the buttons and links will be big enough for the human fingers to navigate properly. A website specifically designed for mobile devices will offer a better customer experience, thereby resulting in increased conversion of sales leads and more revenue.
Reason #2 – Speed
Mobile devices cannot keep up with the processing and Internet data transfer speeds and response times of most computers. Companies tend to overlook this significant fact when they decide to maintain a single website common to both groups of users. A separate website design is required to cater to these lower technical specifications of Smart phones, with pictures and video content optimized for these devices. Any webpage that takes more than 10 to 15 seconds to load will lose 95% of its viewers to a faster competitor website. High browsing speeds make customers happy, which will increase the chance of them returning to your website.
Reason #3 – Money
Back in 2009, a staggering total of $1.6 billion dollars was spent on purchasing products over the Internet through mobile devices. Now that more than 93% of adults in the United States own at least one cell phone enabled with Internet access, the online spends from mobile devices have likely shot up much higher. Just imagine the sales that a company can generate by tapping into this large market segment. The main objective of a business is to make money; this is done by having a broader customer base. A mobile-enabled website is required to engage, convert and retain a large number of potential customers in by providing them the information that they need with an ease of
navigation. Hence, getting a mobile website is the way to success for any company. The cost of designing a separate website is negligible compared to the profits it can rake in. Yes, every new website needs to be hosted individually, so a separate hosting fee will apply for the traditional website targeted at computer users and the new-age website targeted at users of mobile devices. But this still is a very small overhead cost. What’s more, no special knowledge is required to do so; web design companies can be hired to get the new website up and running in the click of a finger.
Reason #4 – Location
For websites that offer some product or service, mobile users who access its pages are ready to make the purchase or booking immediately in most cases. They may be checking to confirm the exact address. In all probability, they are somewhere close to the physical store or even inside it already! Local searches are gaining popularity, and customers are coming to expect this from companies.
Smart phones and tablets are equipped with built-in GPS systems that allow the mobile device to track the user’s exact location. This is used by search engines to pick up companies that match the search criteria and are also within the vicinity of the user at the time of the search. This information is picked up from the company profile registered on a site like Google Places.
To exploit this functionality, contact details and other location-specific information is of utmost importance for a company’s mobile website. The physical address and telephone number need to be displayed on each and every page, in a prominent location. While heavy images are not encouraged on mobile websites to support faster speeds, maps are highly recommended because they can bring customers directly to your premises.
Providing a feature to check the available stock at a particular branch of a company is a way of telling the customer that this company means business and is concerned about the customer’s convenience as well. The potential customer also needs to know your working hours. He or she doesn’t want to come all the way to your store to and it closed. Timing information is also very much needed on a mobile website.
Despite all these wonderful reasons why a mobile website is the need of the hour, a very small number of businesses and companies have actually invested time and money into designing one. It is ironic that industry sectors that could benefit the most from this shift of sales approach have the smallest percentage of mobile-enabled websites. Sadly, they are still relying on their websites made for computers, with the assumption that it suffices if they can be accessed on a mobile device. As we have just seen, nothing could be further from the truth. These are only a few of the reasons to have a mobile website. With the way technology is moving you can’t afford not to have a website that is specifically designed for mobile devices.
So what do mobile users look for in a website that is different from desktop users?
The percentage of web searches made from mobile devices is increasing exponentially. Mobile users access the Internet on the go. They type in search queries and expect real-time results based on their current location. They use words like “nearest” in their search string instead of typing in their actual geographical location. The device is expected to pick up that information. These users expect a comfortable site navigation with a user-friendly interface. If one website does not offer the expected speed and convenience of visibility, there are other sites to move onto, which can cause a potential loss of customers and cost business. This can impact the way all businesses function, so you need to keep up with the changing trends and get a mobile website. Quality of service has no meaning if the exposure is not right.
The charm of fancy websites with a lot of Flash animation and creative designs are lost on the small screens of hand-held gadgets; efficiency is given priority over bells and whistles. Some Smart phones may not even support Flash, while those that do will be slowed considerably. Time is valuable to people on the go, and they’re already onto the next website that is compatible with their device and that quickly gives them the information they are looking for.
Customer reviews are also important to mobile users. They like to know what other people think of a product or service and their experience with a particular company. Having a mobile website integrated with social networking media serves as a great marketing tool and increases exposure to target customers.
The current generation of customers has developed a culture of living for now. Everything is preferred fast, and any business that cannot keep pace is left behind. It is imperative you change your business strategy and become mobile-ready before your competitors, or at least catch up with them.
If you are hesitant to adapt to the latest technologies, your business might just have to shut down. Instead, get a mobile website today, which will be highly beneficial to increasing your sales revenue. And, it doesn’t have to end there – with so many possibilities, you need to think out of the box. For example, once you get a mobile-enabled website, how will your users know about it? Advertise in all media, but also put a site redirect in place, which will bring visitors from the desktop version of your site to the new mobile-friendly version. Of course, they need the option of going back if they wish.
So what are you waiting for? Get onto the mobile bandwagon today.
Nicholas has been in the web design industry for over 7 years. He currently runs his own web company call Darley Web Design.
Internet browsing is a totally different experience on a mobile device. If the same website designed for a desktop or laptop is used for mobiles, it doesn’t mean that the user experience will be the same. Here are the top 4 reasons that make a Mobile Website necessary for companies and businesses:
Reason #1 – Screen Size
Smart phones have a much smaller screen size than computers, to allow for portability. The typical resolution of 1280×1024 on a computer is brought down to 480×320 on a mobile device. This often means difficulty in navigating websites that are not compatible with mobile devices. Since traditional desktop websites have a width of 960 pixels, the text in its original format is not legible; zooming in and out, if at all permissible for a particular website, as well as scrolling up and down and back and forth sideways can be frustrating. Simply scaling down the web page content does not always work, because the user’s fingers remain the same size. How often have you pressed the wrong link and had to struggle to navigate back to the original page? A good mobile website will be thumb-friendly, which means the buttons and links will be big enough for the human fingers to navigate properly. A website specifically designed for mobile devices will offer a better customer experience, thereby resulting in increased conversion of sales leads and more revenue.
Reason #2 – Speed
Mobile devices cannot keep up with the processing and Internet data transfer speeds and response times of most computers. Companies tend to overlook this significant fact when they decide to maintain a single website common to both groups of users. A separate website design is required to cater to these lower technical specifications of Smart phones, with pictures and video content optimized for these devices. Any webpage that takes more than 10 to 15 seconds to load will lose 95% of its viewers to a faster competitor website. High browsing speeds make customers happy, which will increase the chance of them returning to your website.
Reason #3 – Money
Back in 2009, a staggering total of $1.6 billion dollars was spent on purchasing products over the Internet through mobile devices. Now that more than 93% of adults in the United States own at least one cell phone enabled with Internet access, the online spends from mobile devices have likely shot up much higher. Just imagine the sales that a company can generate by tapping into this large market segment. The main objective of a business is to make money; this is done by having a broader customer base. A mobile-enabled website is required to engage, convert and retain a large number of potential customers in by providing them the information that they need with an ease of
navigation. Hence, getting a mobile website is the way to success for any company. The cost of designing a separate website is negligible compared to the profits it can rake in. Yes, every new website needs to be hosted individually, so a separate hosting fee will apply for the traditional website targeted at computer users and the new-age website targeted at users of mobile devices. But this still is a very small overhead cost. What’s more, no special knowledge is required to do so; web design companies can be hired to get the new website up and running in the click of a finger.
Reason #4 – Location
For websites that offer some product or service, mobile users who access its pages are ready to make the purchase or booking immediately in most cases. They may be checking to confirm the exact address. In all probability, they are somewhere close to the physical store or even inside it already! Local searches are gaining popularity, and customers are coming to expect this from companies.
Smart phones and tablets are equipped with built-in GPS systems that allow the mobile device to track the user’s exact location. This is used by search engines to pick up companies that match the search criteria and are also within the vicinity of the user at the time of the search. This information is picked up from the company profile registered on a site like Google Places.
To exploit this functionality, contact details and other location-specific information is of utmost importance for a company’s mobile website. The physical address and telephone number need to be displayed on each and every page, in a prominent location. While heavy images are not encouraged on mobile websites to support faster speeds, maps are highly recommended because they can bring customers directly to your premises.
Providing a feature to check the available stock at a particular branch of a company is a way of telling the customer that this company means business and is concerned about the customer’s convenience as well. The potential customer also needs to know your working hours. He or she doesn’t want to come all the way to your store to and it closed. Timing information is also very much needed on a mobile website.
Despite all these wonderful reasons why a mobile website is the need of the hour, a very small number of businesses and companies have actually invested time and money into designing one. It is ironic that industry sectors that could benefit the most from this shift of sales approach have the smallest percentage of mobile-enabled websites. Sadly, they are still relying on their websites made for computers, with the assumption that it suffices if they can be accessed on a mobile device. As we have just seen, nothing could be further from the truth. These are only a few of the reasons to have a mobile website. With the way technology is moving you can’t afford not to have a website that is specifically designed for mobile devices.
So what do mobile users look for in a website that is different from desktop users?
The percentage of web searches made from mobile devices is increasing exponentially. Mobile users access the Internet on the go. They type in search queries and expect real-time results based on their current location. They use words like “nearest” in their search string instead of typing in their actual geographical location. The device is expected to pick up that information. These users expect a comfortable site navigation with a user-friendly interface. If one website does not offer the expected speed and convenience of visibility, there are other sites to move onto, which can cause a potential loss of customers and cost business. This can impact the way all businesses function, so you need to keep up with the changing trends and get a mobile website. Quality of service has no meaning if the exposure is not right.
The charm of fancy websites with a lot of Flash animation and creative designs are lost on the small screens of hand-held gadgets; efficiency is given priority over bells and whistles. Some Smart phones may not even support Flash, while those that do will be slowed considerably. Time is valuable to people on the go, and they’re already onto the next website that is compatible with their device and that quickly gives them the information they are looking for.
Customer reviews are also important to mobile users. They like to know what other people think of a product or service and their experience with a particular company. Having a mobile website integrated with social networking media serves as a great marketing tool and increases exposure to target customers.
The current generation of customers has developed a culture of living for now. Everything is preferred fast, and any business that cannot keep pace is left behind. It is imperative you change your business strategy and become mobile-ready before your competitors, or at least catch up with them.
If you are hesitant to adapt to the latest technologies, your business might just have to shut down. Instead, get a mobile website today, which will be highly beneficial to increasing your sales revenue. And, it doesn’t have to end there – with so many possibilities, you need to think out of the box. For example, once you get a mobile-enabled website, how will your users know about it? Advertise in all media, but also put a site redirect in place, which will bring visitors from the desktop version of your site to the new mobile-friendly version. Of course, they need the option of going back if they wish.
So what are you waiting for? Get onto the mobile bandwagon today.
Nicholas has been in the web design industry for over 7 years. He currently runs his own web company call Darley Web Design.
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